Your all-access pass to the School of unProfessional Writing.
Because 'professional' isn't what you think it is.
Only $49 USD per month
Old-fashioned ideas about ‘professional’ writing make businesses haemorrhage money and everyone less efficient.
But smart people (like you) are deconstructing what it is to be professional.
That makes me super happy because old-school professional writing is holding us back. And
looking at the thousands of people who’ve signed up to this school, it seems you agree.
So, smash those outdated, limiting ideas about professional writing to smithereens. Let’s
make your writing strong, successful and fit for modern audiences instead.
NOTE: this price is in US dollars
All prices in USD
If you work in an office, you write, whether
you like it or not. Emails, reports, and all the other guff. Learn the basics of work writing
and a never-fail formula for kick-ass emails.
Businesses rise and fall on our ability to write
persuasively. Learn the tools for business cases, proposals, sales and marketing, along
with the foundations for clear business writing.
Tired of writing reports no one reads? Learn
how to keep people’s attention even when
you’re writing about complex stuff. Get the
tools to make each report fit for purpose and
master the art of the executive summary.
Anyone communicating complex information
should understand technical writing. You might
not think of yourself as a technical writer, but
this is for anyone who writes about expert
topics for a range of audiences.
If you want to galvanise teams into action
you must communicate in a way that’s clear
and persuasive. Become a more powerful
writer and inspire your team to excel.
Keep your team engaged and inspired. Build
connections every time you write by learning
plain language principles that work for everyone from CEOs to high school interns.
Any of this sound familiar?
People aren't reading your documents.
You're not getting the action and outcomes you want.
You spend hours writing and rewriting and it takes forever.
You die inside every time someone reviews one of your docs. So. Much. Red. Pen.
Writing isn’t your happy place. Maybe your teacher told you weren’t any good. Maybe
you’ve had feedback your tone’s too blunt. Either way, writing sucks.
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Writing just makes you anxious because you feel like you’re not doing it right. And you know
there's GOT to be a better way. You just don't f*cking know what it is.
privilege the educated elite
disenfranchise the already marginalised
make access to knowledge a privilege instead of a right.
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Build trust and credibility through clear, concise writing.
Sound more credible, professional, authoritative, and confident.
Hit send without worrying about tone or people misinterpreting your words.
Impress people with excellent writing and accelerate your career.
Save time by cutting the waffle and bullshit and getting straight to the point.
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No boring here. No quizzes, no assignments. Short, punchy videos you can watch anytime,
anywhere, at your own pace, with tools you can use instantly. Here are just SOME of the courses waiting for you:
Strengthen your writing with the active voice and strong verbs.
"This course helped me understand that so much of the writing I do is really about persuasion. Not coercion or pressuring someone against their well - but offering a solution to a problem. I'm feeling so inspired to write documents that are HELPFUL!"
"I will definitely be watching this a few times. Great research links and information."
"These lessons offer a huge amount of value for a small investment of your time. The examples illustrate the points well. The exercises, downloads, and tools were super useful. Miraka enables you to convert what you learn into practice IMMEDIATELY!"
"Aut dicta commodi nostrum quidem delectus molestiae ad et ex odit."
"Great tools and easy structure to follow, with time to put it into practice. Love it!"
"I've never completed a training like that before. I loved the approach and style. It felt very relatable but at the same time kept me focused on her key points. Again, I really like this style of training, more of these please!"
"Who knew emails could be so simple? This course is super easy to follow. It breaks down how to create clear, concise and compelling emails that actually get shit done (and help you build relationships with your audience). A must for anyone sending business emails."
"Aut dicta commodi nostrum quidem delectus molestiae ad et ex odit."
I’m an author, speaker, and coach. I’ve taught thousands of people and hundreds of organisations plain language and clear communications.
And I call bullshit on old-fashioned professional writing. Outdated writing rules are to blame for time-wasting, confusing, alienating communication, so quit it and come with me on the Let’s Get unProfessional waka.
I’ve taken what I know to be truth, based on my decades of teaching and writing experience, and put it all at your fingertips. So, if you’re looking to improve your writing in a way that’s no stress, and not boring (with just a wee bit of badassery), you’re in the right place.
This might seem like some new, rebellious approach to writing. But all we're teaching is Plain
Language communication (with a big dollop of extra sass and badassery) and Plain
Language has been around for more than 80 years.
Plain Language is so widely acknowledged as the best communication for modern readers, there's even an international Plain Language Association.
Plain Language is used by governments and in situations where life is on the line.
We train thousands of people in Plain Language every year across all sectors and industries, including government departments.
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The monthly writing school membership for busy professionals who need precise
guidance instantly and want to learn in their own time.
Hundreds of videos and dozens of courses
New content every month
Risk free money back guarantee
Cancel your subscription any time
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